He is building a network of pharmacies inside the DFRG Medical division. To your health
Rudolf Matějka has been continually active in the field of medicine since 1993. Taking advantage of his education, he founded softwarehouse, which developed and delivered software for the health industry. His IT solutions were used by hundreds of pharmacies, more than 75 % of blood transfusion stations in the Czech Republic and even, for example, medical material warehouses. After 10 years of directing this business, he sold his interests to Phoenix, a multinational concern, where he accepted a job as the head of the IT division.
Since 2008 he has been Chairman of the Board of the Pharmaland network of pharmacies, later renamed Benu. Within two years, he succeeded in completely consolidating the latter and turning it into a solid brand. In business life he always strives to be “master of the game,” winning the competitive advantage and subsequently transforming this into long-term sustainable gains.